Another viewpoint from Delaney and Gilligan

After seven years at MCI, international meetings industry doyens Patrick Delaney and Pádraic Gilligan have launched a boutique consultancy, SoolElla.

They say the new company name is an anglicised version of the Gaelic expression ‘Suil Eile’ which means ‘a different perspective, an alternative opinion’.

The focus initially, the Managing Partners say, will be on meetings industry marketing, training and customer advisory board projects.

“We’ve worked on both sides of the fence from public to private, from association to corporate and from agency to DMC, so we have a unique perspective across the entire spectrum of the meetings and events industry. Likewise, our roles at MCI and leadership positions with associations like ICCA, Site and MPI have taken us all over the world, connecting us with great people and affording us a truly global vision,” says Delaney.

Gilligan adds that the duo’s projects have always been values-led and that he continued to believe that “humanised work environments best foster creativity, innovation and business success”.

“Take my 15 years in education and Patrick’s background in hospitality, add in 20 years of MICE, sprinkle on a liberal doze of quirky, left-of-field personality and a generous pinch of attitude (in a good way!) and you have a potent cocktail designed to provide you with another viewpoint on meetings and events,” Gilligan adds.

And the duo announced former employer MCI as SoolElla’s first client.

“We’ll miss Patrick and Pádraic on a day-to-day basis at MCI but I’m proud that MCI has become their first client. They bring peerless experience and real value to the table and I look forward to working with them on a project basis in 2014.

“I wish Patrick and Pádraic all the best in this new initiative,” says Roger Tondeur, Chairman of MCI.

Delaney and Gilligan’s 50-person strong Irish-based agency, Ovation Group, started by the duo in 1994, was acquired by MCI in 2007. 
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Paul Colston


Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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