SMART Malaga gears up for EFAPCO

Two hundred meetings industry professionals are set to gather in Malaga next month for the 6th European Federation of the Associations of Professional Conference Organisers (EFAPCO) Congress, 17-18 January 2014.
Professional Congress Organisers from across Europe will be joined in the capital of the Costa del Sol by senior staff from conference and exhibition centres, convention bureaus, hotels, DMCs, tourist offices plus event management students, for the Federation’s SMART Congress.
In addition to progressing the Federation’s European Observatory (EUROBS) research programme, the two days of interactive sessions will showcase Malaga’s conventioneering capabilities and study the impact of SMART technologies on all aspects of the meetings industry: on cities, venues, applications, technology and the sector’s sustainability.
Vicente Serrano, President of OPC Spain, EFAPCO’s Spanish member association, said: “In preparing the Congress programme we have placed strong emphasis on those features that will allow all members of our industry to gather new knowledge across all aspects that will help us to improve standards and optimise use of resources.”
EFAPCO embraces 1,500 specialist organisations active across 13 member states and is committed to helping PCOs in non-member countries to form their own associations and in turn join the EFAPCO network.
One of the Brussels-based Federation’s main aims is to secure greater support for the PCO sector from the European Union. Stronger recognition of the economic, cultural, professional and social impact generated by PCOs would help the industry to determine its own pan-European regulations and guidelines. EFAPCO has also established, as a priority, the inclusion of congress organisation within the subjects covered by university degrees in tourism.
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Paul Colston


Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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