Next year’s Sustainable Events Summit will follow the theme of ’who is doing what, how, and why?’, looking specifically at the part sustainability plays in corporate brands’ live communications and events, when it takes place on 18 February 2014 at 30 Euston Square, London.
Following on from the success of this year’s inaugural summit, which was supported by Mayor of London Boris Johnson and attended by 200 delegates including 40 key brands, the content for 2014 will delve deeper into brands’ beliefs and behaviours in relation to sustainability.
The event will be chaired by ex-CNN and BBC reporter Nadine Dzeera and panel contributors will include corporate speakers from brands including Innocent, Nestlé, Cisco and Coffee Republic.
With the aim of the event to bring together a community which inspires the continuous development of a global sustainable events industry, this year’s summit resulted in the creation of an online community of 500 practicing sustainability followers.
The Sustainable Events Summit community has been created by a partnership between Smyle, Sustainable Events and Positive Impact.
“This is a unique opportunity to learn alongside global brands and be part of the conversation for leadership in sustainability, which will include new initiatives such as the Share a Positive Impact campaign,” says MD of Sustainable Events and Positive Impact, Fiona Pelham. “Our programme will facilitate the opportunity for delegates to take away ideas and plans to use with their own clients and events.”
Rick Stainton, MD of Smyle, adds: “This event pioneers the way in sustainable thinking. Only by understanding the priorities of what global brands are thinking in this area will we truly be able to direct our own industry forwards.”
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