EasyJet targets corporate bookings with new inclusive fare

European-based low cost carrier, easyJet, has launched a new ‘inclusive’ fare for business travel and corporate bookings.

The tariff will only be available through booking systems connected to the carrier’s application programming interface (API) and not directly on the airline’s website.

The fare includes services such as a 20kg hold bag, seat selection in the lowest-priced band and credit card payment. The airline said the move was designed to attract more business travel bookings through the trade and that the combined fare was cheaper than purchasing these components separately.

The new fare is in addition to standard rates and its flexi fares, which include fast track security, speedy boarding, unlimited free date changes in a four-week window, seat selection and no credit card charges.

“We are pleased to be able to offer an inclusive fare for the first time, part of our campaign to make ourselves easier to book and attractive to large corporates,” says Head of UK Sales, Ruth Spratt. “It will help us to compete more effectively with the legacy carriers as well as providing further choice and value for the 10 million-plus corporate travellers who choose to fly easyJet every year.

“In the past 12 months, easyJet has made great strides into the corporate travel arena by signing a large number of corporate contracts.”

Any conference-related news? Email sarah@mashmedia.net

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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