International Festival for Business to run parallel to 50 events

The organiser of the International Festival for Business (IFB2014) has confirmed 50 events, attracting 75,000 delegates and delivering a £10m spending boost to the Liverpool city region economy, will be run next year. The events will see a global business audience descend on the city over six weeks in June and July 2014.

The organiser expect to confirm more events in the coming months.

Hundreds of thousands of visitors are expected to visit the region for a calendar of culture and entertainment which will run in parallel with the IFB.

Max Steinberg, Chairman of IFB2014, said the programme was already exceeding expectations and that they were confident they would attract more than the anticipated 250,000 visitors to the city during the event.

Highlights of the programme include a Global Leaders’ Summit, when the civic, political and business leaders from the world’s 50 leading cities will gather to discuss the challenges facing cities, regions and countries.

UKTI will also be showcasing the best of British business over two days when it stages the British Business Embassy, which was a successful part of Britain’s 2012 Olympic business legacy, attracting some 4,000 global business figures.

That event is just one of 12 UKTI events scheduled for the festival.

Exhibitions and conferences will be held at venues throughout the city and it is anticipated that events will also be held in other parts of the North West, including at one of the UK’s two national science campuses: Sci-Tech Daresbury, Cheshire and in Manchester.

The festival will also coincide with the staging of The Open Championship at Royal Liverpool Golf Club, Hoylake.

The festival will have a focus on key business sectors and themes, including maritime, logistics and energy, higher education, manufacturing, science and technology, professional and financial services, low carbon and renewables and creative and digital.

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Paul Colston

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Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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