HBAA Chairman’s charity West End Eurovision event set for May

A gala performance in aid of The Make a Difference (MAD) Trust, the chosen charity of the Chairman of trade association for the hotel booking and venue community, Hotel Booking Agents Association (HBAA), will see stars from London’s West End musicals going head to head in a Eurovision Song Contest sing off.

The ’West End Eurovision’ event will take place on 23 May 2013 at The Dominion Theatre, London. The late-night show, which begins at 11.30pm after curtain down, will see the casts of 10 current musical productions competing against each other by singing Eurovision favourites.

Each participating show has been challenged to produce a fully costumed performance of a past Eurovision Song Contest entry. They will be judged on the night by the audience and a celebrity panel; past household names have included Graham Norton, Arlene Philips and Sheridan Smith. The gala will also feature a special guest appearance by a past original Eurovision entrant.

“This event promises to be a a brilliant evening,” says Chairman of the HBAA, Chris Parnham. “HBAA members will receive an exclusive discount, but we also want to encourage non-members to attend as the MAD Trust is a fantastic cause. This year, we want to open up more HBAA events and engage with the rest of the industry, whether they’re members of the association or not.”

VIP tickets, priced at £100 per person, include access to the VIP and celebrity pre-show reception, canapes and champagne, red carpet paparazzi arrival, premium seat, souvenir brochure and access to the after-show party. Standard tickets are also available at a cost of £25 to £45 per person.

All proceeds from ticket sales will go to the MAD trust, which unites the UK’s entertainment industry, its stars, audience, influence and appeal to raise money, awareness and hope for people living with HIV, Aids and other chronic illnesses.

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Paul Colston

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Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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