Touch Associates recruits Global Account Director

Event management agency Touch Associates has appointed a Global Account Director for its new US office in New Jersey.
The Surrey-based agency, launched by four industry heavyweights in January last year, recently merged with Octopus Communications and announced the opening of its US office and the creation of Touch USA.
Global Account Director Kristel Nesrallah will start her role on 1 April and will work closely with Mike Ford and Colette Murphy (two of the four Touch Directors) to oversee the client event communications activity and drive US business growth.
An ex-Account Director from UniversalWorldEvents and most recently with Active Network  implementing Global SMM programmes, Nesrallah previously worked with Ford and Murphy during their tenure at UniversalProcon in the US and played a pivotal role in developing key global pharma accounts and managing a global operational team.
“We are very excited to have Kristel back on board with us here at Touch,” says Colette Murphy. “Kristel has a proven track record, has some great client relationships and we are very confident that together again, we can build an unrivalled US and international offering.”
Touch will also have an additional five personnel coming on board in the coming months to further strengthen its position.
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Paul Colston


Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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