The Barbican launches pre-packaged boardroom hire

London events venue, The Barbican, has launched a new pre-packaged boardroom hire initiative, which allows its meetings space to be hired without booking in advance.
Recognising that the format of meetings is changing, and that clients frequently need a fully equipped, ready-made meeting space at short notice, from summer 2013 the Barbican will offer its Boardroom for hire as a pre-packaged commodity.
The Boardroom is a fully-furnished meeting space with interactive walls, AV equipment, beverage facilities and a dedicated reception area and is available seven days a week.
The Barbican thinks this new method of hiring the venue will offer greater flexibility to people attending meetings in the City.
“Barbican found that there was a significant gap in the market for meetings being held in the City,” says Barbican Business Events GM, Anthony Hyde. “Many people want space in which to conduct business at the last minute but don’t know where to go. The thinking behind the initiative is to provide companies and organisations with an extension to their office.
“Theoretically, people wishing to use the space can just show up and if it is available use it then and there for an hour, half or full day.”
On a business level, the initiative will allow the Barbican to significantly boost occupancy levels in the Boardroom as it becomes a more manageable space with client appeal.
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Paul Colston


Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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