QHotels survey finds a quarter of businesses are to book more meetings

Findings from a survey conducted by 72 Point and hotel chain QHotels has found that despite the recession a quarter of businesses are set to book for conferences in 2013.
 
The survey of 626 respondents found these businesses will book more conferences this year in a bid to bring staff together more frequently to help boost morale and increase staff training.
 
Those surveyed said they will rely on individual hotel’s conference experience to book and arrange the logistics of a meeting instead of relying on in-house staff. The average UK business only invests four working days each year organising conferences, the survey found.
 
During the recession conferences have seen a real shift away from residential meetings, with two thirds of companies (65%) only willing to travel up to two hours and nearly 70 per cent of businesses insisting that conferences only last one day.
 
Over half (64%) of businesses in the UK look for versatile conference areas.  
 
“It’s great news to hear that the conference sector is set to grow in 2013 and it seems companies are keen to bring their teams together more frequently,” says Head of Meeting and Event Operations at QHotels, Joanne Barrett.
 
QHotels, the four-star hotel group, has 21 hotels across the UK.
 
Any conference-related news? Email sarah@mashmedia.net

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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