The NEC Group will reveal its new conference centre facilities at Resorts World Birmingham at International Confex 2013. The £150m integrated destination complex based at the National Exhibition Centre (NEC) is set to open in spring 2015.
The NEC Group will be responsible for the 4,180sqm conference and banqueting centre and the sales, marketing and day-to-day management of the centre will be operated by the International Convention Centre (ICC) Birmingham. The catering for the purpose-built conference centre will also be serviced by the Group’s in-house caterers, Amadeus.
NEC Group says Resorts World Birmingham will be the first of its kind in Europe and it will be one of the UK’s largest integrated venues, making the NEC site a 24/7 destination. In addition to the conference centre facilities, which will accommodate up to 1,300 delegates in five purpose-built conference rooms, the development will offer:
- A four-star hotel with ten five-star VIP suites
- A 45 unit designer outlet centre
- Eleven screen cinema
- Restaurants and bars
- A casino operated by Genting Casinos
“Resorts World Birmingham supports the continued growth of the NEC brand and marks an important step in our wider vision to make the NEC site more of a destination for work and leisure, 365 days a year, 24/7,” says CEO of the NEC Group, Paul Thandi. “I am confident that Resorts World will be a game changing addition to the NEC site and our customers agree too.”
Construction work on the multi-million pound complex began on 4 February with an official ground breaking ceremony hosted by Genting UK.
The construction phase to build the seven storey, 49,982sqm leisure and entertainment complex will last two years.
The development will deliver significant economic benefits to the region. During construction, 1,750 full time equivalent jobs will be supported, and when fully operational 1,100 full time equivalent jobs will be created.
An economic assessment of Resorts World Birmingham’s impact on the regional economy undertaken by PwC highlighted that during the construction phase £58m in gross value will be generated and when operational the development will create £32.8m in gross value added to the regional economy and £25m to the economy specifically per annum.
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