Harrogate International Centre (HIC) has claimed its business contributed £180m in economic impact for the local economy during the 2010/11 financial year.
HIC’s Head of Sales and Marketing; Alison Griffin hailed it as “a great achievement in the face of tough economic times” and demonstrated the positive effect the HIC has on Harrogate as a town and the local region.
“As one of the largest businesses in Harrogate we would expect to have a substantial impact, but this clearly demonstrates the value of events. There are so many opportunities here for local business: from shops and taxi companies to restaurants and bars; to gain from the hundreds of thousands of visitors we bring to the town every year – a fact that is clearly demonstrated by this figure.”
The HIC has continued to invest in new facilities with two new event halls due to open in autumn 2011.
On average, HIC hosts 150 events and attracts in excess of 290,000 visitors each year.
Griffin said targeted marketing and responding to client needs with additional support and advice from in-house expertise had been key to retaining good business during the recession.
The Stroke Association recently chose the HIC as the venue for their annual conference for the next three years (2012-14). Griffin says the event could be worth a total of £6.6m to the area.
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