UK budget hotels opening at rate of more than one a week

Branded budget hotels are opening at a rate of more than one a week in the UK, according to a report from HotStats published by Hotel Analyst.
Branded budget hotels remain the most dynamic segment of the UK hotel industry, with 54 hotels coming on stream in the UK in 2010 and providing 5,446 new rooms, according to the report Budget Hotels 2011 UK.
The market remains dominated by two players: Premier Inn with a 37 per cent share by rooms, to Travelodge’s 27 per cent.
Travelodge is the fastest growing, however, and last year added 3,833 rooms compared to Premier Inn’s 1,043.
The third biggest budget hotel brand in the UK, Holiday Inn Express, added 540 rooms and held a market share of 11 per cent of the room stock.
Revenue per available room (RevPAR) for these budget hotels improved by 4.7 per cent during the year, with occupancy up nearly four per cent to 71.6 per cent.
Rates achieved are dropping slightly, down one per cent to £50.33.
London RevPAR continues to set a faster pace, up 12.1 per cent against an increase of 2.9 per cent outside of London.
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Paul Colston


Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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