The Peel Group has officially announced Andy Orr as centre director for its EventCity venue by Trafford Park in Manchester.
CN first reported last November the Peel Group plans to launch a new 25,000sqm events and exhibition space in the former Argos warehouse.
Orr who was then GM, is now tasked with strategic direction of the new venue and general operational management. His background includes management stints with Apollo Manchester, Manchester 235 and a previous role within Peel Holdings Group.
“Although we have only officially been open since March, we already have confirmed bookings through to 2014,” Orr said. “Looking ahead, our objective is to meet the challenge of positioning EventCity as the premier venue for public and private events in the North of England.”
EventCity has a host of consumer and trade shows booked in over the next 12 months, including a new edition of JP Events and Exhibition’s newest Emigrate expo, the 2011 Sage World and The Landlord and Letting Show.
Orr hopes the venue will deliver 50 events per annum.
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