Organiser Rising Media is to expand its portfolio of
search engine marketers conferences into London.
SMX Advanced, which is already held in Sydney, Munich and Seattle, will be taking place at the newly renovated Grand
Connaught Rooms in Covent Garden, 17-18 May
Rising Media’s MD, Matthew Finlay, says the event is expected to attract 500
Advanced’s unique format has been very successful in Seattle. Adding London is ideal, given its
sophisticated search marketing community,” says Finlay.
“Topics at Advanced are discussed at a very high level,
so there’s no slowing down to bring beginners up to speed. This format isn’t for
everyone, and we have other conferences that address the needs of beginners, but
experienced search marketers have embraced Advanced enthusiastically,” he