Tracy Halliwell has been appointed director of business tourism at Visit London.
She was formerly head of business and conventions at Visit London.
Visit London says the role is part of an overall restructuring of the business and events team following the departure of commercial director David Hornby.
Commenting on her new position Halliwell says,“I hope to continue the strong and successful legacy which David Hornby has left. Visit London’s goal will remain the same, which is to position London as the most exciting city to do business in.”