Fairmont, together with its Raffles and Swissotel brands kicked off the first leg of its annual UK showcase at the Paramount Club in London, 23 June.
Over 30 hoteliers representing more than 50 properties were present with new properties due to open this year such as Fairmont Bab Al Bahr in Abu Dhabi, Fairmont Nile City in Cairo and the group’s first hotel in China, Fairmont Beijing.
Further showcase destinations include Leeds and Manchester.
“Once a year, we invite our hoteliers over for showcases in the UK,” says executive director global sales – EMEA, Meenaz Lilani. “It is a good opportunity to remind people of what we have, introduce new properties and network with customers at the same time.”
Lilani adds that challenging times make it “even more important to stay connected to our customers who have supported us over the years and continue to strengthen relationships face-to-face. There’s no substitute for that”.