Buzzing first day for BTM

Organiser of the inaugural Business Travel Market at Excel London has reported a “brilliant first day”. The exhibition and conference, 16 – 17 June, drew 100 exhibitors and brought in hosted buyers from across the UK and Europe.

“I am delighted at the number of buyers at the show,” says event director and founder, Paul Robin. “The exhibitor stands are buzzing with meetings and deals are closing all around the room. The feedback we’ve received is brilliant; we’ve even had several requests to sign up for next year’s show already.”

Keynote speakers for the opening included former conservative chancellor Lord Norman Lamont and Dale Moss of British Airway’s Open Skies.

BA invested in a large custom stand at the show and sales manager new business, Ian Luck, said it had been “quite busy” for the first day with a list of good leads. “However, only time will tell to see if we gain business from these leads.”

Visit London’s director of business tourism Tracy Halliwell gave the agency’s backing to the show. “This is an important new event for London’s business tourism industry which we hope will communicate and engage with key corporate and events planners.”

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

Up Next

Related Posts

banner