Excel London will introduce a bespoke meetings package next month aimed at events with 20 delegates and upwards.
The package, a result of consultation with customers and clients, represents an upgrade of the current offer and includes new AV technology, new food and beverage and a new day delegate rate.
Smaller meeting organisers will be offered revised contractual terms.
Excel director of conferences and events James Rees says the venue has seen an increase in demand for smaller meetings and conferences, particularly within the corporate and public sectors. “Short lead business is also on the increase owing to the pressures put on organisations by the current economic climate.
“In response to this, we have put a large investment of time and money into developing this initiative including a complete overhaul of our current meeting and conference facilities and services across the Gallery Meeting Rooms and Platinum Conference Suite.”
Although Excel London declines to comment on its financial results, the venue, according to the latest accounts, posted its first profit since opening in 2000. The cemtre made a £6.9m operating profit last year, up from a £4.6m loss in 2007, although turnover was down to £37.2m from £40.3m.
Although Excel has lost the cancelled Motor Show, it still hosts seven of London’s top 10 trade shows including the Boat Show and the Defence Systems and Equipment International arms fair and is likely tol host seven of the 20 events at the 2012 Olympics.